Apple Slashes iPod Prices, Adds More Storage

At the much awaited Rock and Roll event, Apple's CEO Steve Job came up with a big bang. He announced:

• iPod Nano to get Camera n in more colors
• Slashed prices of iPod
• OS 3.1 for iPhone n iTouch
• iTunes 9

Few old models were quietly dropped and new ones with more storage replaced them. In the new iPod Touch lineup, the legendary iPod Classic gets highest capacity and iPod Shuffle gets more colorful.

Also, there's a price cut as always since September is meant to be Apple's annual product life cycle for iPods. New Faster iPod Touch Two new third generation iPod Touch models in 32GB and 64GB capacities join in the iPod Touch lineup and the 16GB iPod Touch model quietly slips out. Both new iPod Touch models support OpenGL ES 2.0 graphics for accelerated 3D graphics and are boasted to be 50 percent faster. Hence, it s believed that both new iPod Touch models have the same 600MHz Samsung S5PC100 mobile application CPU based on ARM's CORTEX A8's design.If iPod Touch carries the same PowerVR SGX chip as in the iPhone 3GS, it is still capable of running 720p HD video natively. Also, the OpenGL ES 2.0 support will allow game developers for iPhone Platform to make games with better graphics.Big bully iPod Touch 64GB can store up to 14,000 songs, 90,000 photos or 80 hours of video. That's seriously a massive storage for a handheld touchscreen device. Apart from storage bump, the new third generation iPod Touch models have new Genius Mixes feature that is capable of making up to 12 playlists automatically, based on the existing tracks on the device.Third generation iPod Touch also has voice control. So, earphones from Apple or any third party earphones with remote can be used for Voice Control on Music playback. A slew of new features would be added with the iPhone OS 3.1 software update that is available for download from the official Apple site.
Apple sells the new 64GB iPod Touch for $399 (Rs. 19,200 approx.) which is the old price 32GB second generation iPod Touch model. While the new 32GB third generation iPod Touch is now priced at $299 (Rs. 14,400 approx.). Price of 8GB second generation iPod Touch model is slashed by $30 (Rs. 1,440 approx) to $199 (Rs. 9,600 approx.) from $229 (Rs. 11,000 approx.).Unfortunately, rumors that the third generation iPod Touch will get a camera did not materialize and it's like that recent reports of camera module failure might just be true. So, it's likely that the images of iPod Touch with camera that surfaced last month might be of the fourth generation iPod Touch model.